A little late to the party, I know, but this is the best of all of the MacBook Air parody clips out there. And it’s one enormous envelope. Thank you, Dell.
I’ve been alluding to this for a few months now, but let me repeat: The Mac is poised for innovation over the next few years on a scale that we haven’t experienced since the initial move to OS X in the previous decade. After five years of focusing on new categories like the iPod and the iPhone while gradually improving its Mac product line, the company has now freed up the resources to strengthen its core and highest-revenue business: Macs. And at the same time, new technologies are emerging to take the Mac to the next level. To read why, click through.
Winning awards for the product design is old hat for Jonathan Ive and his team in the Apple Design Group. The company’s Senior Vice President, Industrial Design has won every honor that a product designer can claim, and then some. But today, he won an award unlike any other. He was recognized for a design that drove the adoption of an obscure technology.
Ive was honored with the Personal Achievement Award by the Mobile Data Association, a UK group that recognizes “those UK companies and individuals who have made an outstanding contribution to the uptake and success of mobile data over the last 12 months.”
The iPhone can be credited for many things — upsetting the existing mobile phone market, increasing demand for cool touchscreen interfaces, creating a new icon to be used as short-hand for innovation — but, as the MDA notes, its biggest accomplishment probably is in driving demand and adoption of mobile data plans. Data plans have been available for a very long time, but the appeal of the mobile web wasn’t obvious to most of us until we first got to try the stupendous Mobile Safari. By itself, the iPhone has made HTML browsers a near-standard feature for a modern smart phone.
And the industrial design is a big part of the success of Mobile Safari. Wiithout the finger-flicking scrolls and double-tapping zooms, the iPhone wouldn’t be what it is and mobile data wouldn’t be so hot. It’s nice that an organization that has been promoting mobile data for years recognizes that design’s contribution to the iPhone goes far beyond aesthetics and software. It was designed to make the mobile web accessible and appealing. And it succeeded wildly.
Austrian iPhone 3G carrier One has announced their plans for the iPhone 3G. They will be charging €149 for the 8GB and €229 for the 16GB, and from what I can tell from the Google translation, they will be offering one data plan for the iPhone called the iPhone Pack that will cost €14 for 100 SMS and 3GB data, and will require a 24-month contract. The translation was pretty sketchy though, so if you speak German you better see it for yourself at their website.
When I had published the post regarding: 3G iPhone and AT&T: 3G Coverage, Where to Buy, Cost, Subsidy, Tariff plans, there was still some ambiguity with regards to the rate plans and the only thing known at that time was $30 a month for unlimited 3G data. Not anymore as AT&T has finally announced the rate plans for Apple's iPhone 3G as a follow up to the iPhone 3G Guided tour published by Apple yesterday. AT&T's iPhone 3G rates plans now include the data plans, so don't be shocked when you see them after the jump.
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