
Image via AppleInsider
By any measure of event marketing, Apple’s rollout of its next-gen iPhone 3G has already been a success, with stories having run in every major media outlet, from Time to Fortune to BusinessWeek, CNN, The New York Times as well as on Internet blog sites large and small, covering the phone’s worldwide debut on July 11.
Both Apple and AT&T, the iPhone’s exclusive US wireless carrier and distribution partner, have posted videos hoping to get customers iReady for the big day and, according to a story in Fortune, reporter Philip Elmer-DeWitt says their approaches couldn’t be more different.
The Apple video, shot in the company’s signature stark, simple style, calmly lays out all the feature-based reasons you should believe that owning anything less than an iPhone may leave you unprepared to face the challenges of living in the modern world. As Elmer-DeWitt writes, “It’s hard to watch it to the end and not harbor iPhone 3G lust.”
At&T’s video, on the other hand, calls to mind the chaos and frustration likely to attend your effort to get your hands on one of the new phones on launch day, recommending that you may well want to visit an AT&T store in advance of July 11 to get your papers in order and your background check, uh, credit check out of the way to minimize hassles and delay when you come back to get the phone and have it activated.
As the countdown to launch day nears, more and more people are likely to be liveblogging the event and the pent-up demand for the device will continue to build. Some, however, are thinking more along the lines of Popular Delusions and the Madness of Crowds, like Dameon Welch-Abernathy at The PhoneBoy Blog, who says, “Get iReady to be iScrewed.”
Written by Lonnie Lazar on July 2nd, 2008 with no comments.
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Written by Chris on July 2nd, 2008 with no comments.
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Still looking to buy your first iPhone but not ready to drop the extra $10 for 3G access that isn't available in your area? You can still find them on eBay (although they're a little pricy), but you still need service for it. Fortunately AT&T has confirmed that the original 2G iPhone plans will still be available for those with an original iPhone they want to activate on their line. That means that if you pick one up on eBay, you can get the original iPhone plans just like everyone else. That includes 200 free SMS and unlimited EDGE data.
[via TidBits]
Written by Edward Kirk on July 2nd, 2008 with no comments.
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Many of our readers from the US have been asking exactly how much more it's going to cost to maintain an iPhone 3G than the original iPhone's plans, and now that AT&T has officially announced the prices for the available plans, they can be compared. AppleInsider has taken the time to go through the plans and figure out exactly how much more that iPhone 3G is going to cost you, and why.
Written by Edward Kirk on July 1st, 2008 with no comments.
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Thai company AgileMobile has announced the availability of beta versions of two new applications for the iPhone and iPod touch: Agile Messenger and Agile Forces. Aglie Messenger is a multi-protocol instant messaging client for handheld that gives seamless integration of AIM, ICQ, Yahoo!, MSN, Google Talk, and XMPP. Using the app, users can send both text, image, video and voice messages to other users from mobile to mobile or mobile to desktop.
Written by Edward Kirk on July 1st, 2008 with no comments.
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